TAILORED FOR BRANDS & RETAILERS

One Network. One Standard. One Way to Trade.

Btwentyfour is the home of B2B trade. We make trade cheaper. All retailers and brands on one network and one standard for scalable commerce.

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Scale shows up in the numbers

As member networks grow, orders move faster, cost decreases, and operations are predictable.

lower sales operations cost

ROI on Btwentyfour use

Brands in the network

Retail locations in the network

Why Btwentyfour for connected commerce

B2B trade today is too complex, fragmented, and expensive.

Btwentyfour brings brands and retailers together in one shared network, replacing repeated integrations, manual work, and disconnected processes with one standard way to trade.

The result: fewer systems, simpler processes, and a lower cost per order as trading relationships scale.

One network. One standard. One way to trade.

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THE PROBLEM

B2B trade today is fragmented. Brands and retailers manage partner relationships one at a time, each with its own systems and formats. That cost shows up the same way across fashion, sports and outdoor, beauty, and home improvement.

THE SHIFT

Btwentyfour removes it. One network, one data standard, one way to trade: connect once, and every relationship that follows runs on the same rhythm.

FOR BRANDS

Publish product data once, in a structured format ready for every retailer on the network, and for requirements like Digital Product Passport and EUDR. One connection reaches every partner, cutting time-to-market by up to 30 percent.

FOR RETAILERS

Stop managing supplier data one system at a time. On Btwentyfour, retailers onboard new members in about two weeks and connect to existing network partners in under a day. Data arrives validated, cutting data-related penalties and disputes by 80 to 90 percent, so buying teams spend less time reconciling and more time on growth.

One operational layer. Two sides of the same flow.

For Brands

Retail readiness without repeated work

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For Retailers

Inbound data you can trust

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A shared operational network for wholesale and retail.

Before Btwentyfour

Fragmentation across value chain

Partner relationship managed one-by-one
Product data stored in multiple formats and systems
Orders and invoices handled through separate processes
Errors discovered late downstream

With Btwentyfour

One network. One rhythm.

Partners operate on one shared network
Product data is harmonized and validated once
Orders and invoices follow a consistent process
Data moves continuously with full visibility

Our members

Members operating through Btwentyfour

Brands and retailers manage product data, orders, and transactions across partners in one network.

Btwentyfour truly operates as a partner rather than just a vendor. They take the time to understand our unique business requirements and tailor their solutions accordingly. Their proactive approach to problem solving and willingness to collaborate closely with our team has been instrumental in driving our success.

Laetitia Kotsiopoulos Director Digital Transformation at Intersport

As Stadium expanded its supplier network, Btwentyfour BOT replaced manual, email-driven onboarding with scalable, predictable, hands-free automation.

Tobias Teinmark Application Specialist at Stadium

Thrilled to be long-time partners with Btwentyfour; their exceptional service consistently enhances our customers experience.

Customer Operations Director at Helly Hansen

Btwentyfour is the digital backbone for standardized brand–retailer data exchange, reducing manual ordering work and improving catalogue and transaction quality at scale. Before B24, we were working with Excel files and a lot of manual checks. Now the process is structured and much more reliable. It saves a significant amount of time in ordering and logistics, and once a brand is set up, it’s easy to roll out and scale.

Laetitia Kotsiopoulos Director Business Services & Digital Transformation

We set up one connection and B24 handles the rest. Instead of EDI being an IT project, information exchange becomes a business project. Before, we were constantly firefighting reactively. Now we build fireproof houses proactively.

Jonatan Westlund Director of business and process planning at Odlo

We set up one connection and Btwentyfour handles the rest.

Jonatan Westlund Director of Business and Process Planning, Odlo

Future-ready commerce starts here

Contact our advisory team

Talk to our advisors to discover how Btwentyfour supports scalable, connected operations across your partner network.

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